Architects and designers Benoy announced that the firm’s Hong Cheng Plaza, Guangzhou has been named ‘Best Chinese Futura Project’ at this year’s MIPIM Asia Awards.

     Set in Guangzhou’s central axis at the heart of the city’s new CBD, the project will be China’s first ‘urban park’ retail concept. Inspired by the major central parks around the world and the symbolism of the Chinese Carp fish, Benoy will deliver a ground-breaking tranquil urban oasis in the heart of thriving southern China.

     In collaboration with Sun Hung Kai Properties, the three-storey 110,000 sq m Hong Cheng Plaza aims to set new international standards for sustainability in the retail sector. The design blends highly sustainable technology with a new pedestrian and public transport interchange, enhancing the capacity of the entire city and the CBD’s aesthetic.   

     Set to open in 2014, Hong Cheng Plaza is deliberately low rise, being some 24 metres in height, which is in striking contrast to the surrounding high-rise urban realm. As a result, Hong Cheng Plaza will have an eye-catching visual presence, creating drama and rhythm, and evoking memories of rural parkland along this now burgeoning commercial central axis and the Guangzhou skyline.


Hong Cheng Plaza, Guangzhou, China